Giving dynamic life to a simple and tactile product, we helped Dee April gain more visibility on Instagram.
We have developed and designed a simple website with visual elements and videos, that incorporate the brand and the products in a vivid universe. Furthermore we produced and directed videos that show Dee April's modernised 60’s vibe for Instagram.
To challenge the tactile fashion industry where most products get fabricated by physical matter. We produced and developed a digital showroom for Dee April, which focuses on the digitalised target group.
Living in a digital time where most physical products need to have a clear and representative brand history on different platforms, we have created a digital showroom for Dee April, which is visualising the story behind the products and the values that come with it.
We wanted to make a simple product feel alive and make a synergy between product and consumer.